Website design & development
Help customers understand what you do and take the next step. Smiley Nichols designs and builds websites for small businesses, with clear information, practical contact routes, and a structure your team can keep using as the business grows.
Discuss your project ↗Remote delivery. Rooted in Southern Indiana and Louisville.
A useful website answers the questions customers bring with them: what you offer, who it is for, what happens next, and how to reach you. We organize your services into clear pages and help shape the content around the information your customers need before they contact you.
Contact links, appointment requests, and customer check-in can connect the website to the way your business works. We review your existing tools first, then agree which connections belong in the project. A booking link and a custom scheduling workflow have different requirements; the scope should make that distinction clear.
We build layouts that adapt to smaller screens, with readable text, clear navigation, and controls customers can use. Page titles, descriptions, crawlable links, and a sitemap help search engines understand the finished site. Search visibility depends on content, competition, and other factors; a new website does not guarantee a ranking.
Start by sharing your current website, services, audience, and the problems you want to solve. We define the pages and features, review the design and content with you, then build and check the agreed customer journeys before launch. Hosting, domain ownership, ongoing costs, and maintenance expectations are discussed before the build.
Before we start
Small businesses that need a clear website or a useful connection between their website and daily operations. Barbershops, salons, appointment-based businesses, and service businesses are examples; the starting point is your actual process.
We review what you already have before recommending a rebuild. Integration options depend on the tools, account access, and features available from each provider.
No. Discovery, reviews, setup, and support are delivered remotely. Smiley Nichols is rooted in Kentuckiana and works with businesses through remote collaboration.
Website projects are scoped individually. Send your goals and existing website so we can discuss the pages, functionality, ongoing costs, and a proposal for your project.
Share your goals, current tools, and the work you want to improve. You will speak directly with Luke.
contact@smileynichols.com ↗